Technical marketing manager állás, munka

• Elkészíted a kereskedelmi marketingtevékenységek éves stratégiai tervét. Manageled a rád bízott márka forgalmát, profitabilitását (GM szintig), DPSM alapelvek megvalósítását, supportját és marketing költését.
• Elemzed a piacot és a kereskedelmi marketingtevékenységek hatékonyságát.

• Márkaprioritások alapján kampánystratégia javaslása
• Éves és negyedéves marketingtervek készítése költségvetéssel együtt.
• A márkák online kommunikációjának menedzselése (social media)
• Digitális kampányok tervezése és optimalizálása
• Influencerekkel és ügynökségekkel való együttműködés

• Nemzetközi marketing menedzserként a számodra kijelölt Egis leányvállalatok, stratégiai és operatív marketing tevékenységét fogod koordinálni és támogatni
• Te foglalkozol majd a rendszeres termék-, piac-, versenytárselemzéssel nemzetközi és regionális szinten

JOIN OUR FORWARD-THINKING SCHOOL COMMUNITY Are you a creative, energetic, and people-centered professional ready to make a real impact? Do you thrive in a fast-paced environment where innovation and relationships drive success? If so, we’d love to meet you! SEK BUDAPEST INTERNATIONAL SCHOOL is...

• wants to make a real impact on an ambitious indie publisher’s international growth and brand,
• is a people person who enjoys engaging with customers in a fast-evolving and passionate industry,
• is proactive, motivated and confident,
• thrives in a role with high autonomy and ownership,

• Product development
• Data analysis
• Agile methodologies
• A/B testing and conversion optimization
• Market research
• Pricing and marketing strategies
• Roadmapping
• Leadership and collaboration
• Communication and storytelling
• Problem-solving and decision-making

• Develop and implement effective and strategic offline & online marketing campaigns
• Plan and execute online marketing measures to generate relevant leads, e.g. social media, online platform co-operations, Search Engine Optimisation (SEO), Search Engine Advertisement (SEA)

• Translating complex research findings into accessible content for the public, expert audiences and policymakers
• Editorial responsibility for research-related content including texts, newsletters, brochures and presentations
• Drafting press releases, articles and editorial contributions

• develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders
• design and manage the development of global multichannel campaigns – with a focus on digital channels – based on customer insights for the target group of ophthalmologists

• Define and execute Marketingand Communications activities according to AIPPI Strategy (all media, incl. social media) 
• Content manager, marketing, media relations, and corporate communications and campaigns (media and digital) 

• Market development in alignment with the Commercial Operations team
• Developing and conducting product trainings (online and classroom)
• Participation in product launch activities
• Answering questions from the local sales and service organizations
• Support on customer visits, exhibitions and congresses

Contributing to various HR marketing, employer branding, and general HR initiatives by supporting ongoing projects and proposing fresh ideas...

• Evaluate customer needs and define & justify new solutions and improvements co-developed in HW and SW
• Collaborate in interdisciplinary projects from the business plan to the product release